GyeYeon started WeAreFriends Co., Ltd. to bridge the divide between continents, regions, cities, and towns. WeAreFriends’s first product, TriPriend, is an international social networking app that connects travelers with locals in their respective locations. TriPriend recommends matches based mutual interests and systematically secures an offline meeting. GyeYeon’s long-term strategy is to elevate TriPriend in three phases: to market the brand as an international traveler’s opportunity to meet area locals and cultivate friendships; partner with local and global travel agencies, and to be the face of the travel industry.
2019, Asia Pacific, Global Finalist